Digital Marketing Manager – High End Hospitality
Artemis Human Capital is delighted to be exclusively assisting our client with the recruitment of a Digital Marketing Manager. Our client is a growing High-End hospitality group that is looking to establish a Marketing function that will help with their brand as they scale.
This is a newly created position with my client and they are interested in speaking to candidates coming from a hospitality chain, hotel, retail background. My client would also be interested in candidates coming from a fast-paced Marketing Agency.
Duties
• Develop and implement a digital marketing strategy that aligns with the individual hotel’s overall business goals.
• Identify target audiences and create digital campaigns that resonate with them.
• Analyse campaign performance and adjust strategies based on data-driven insights.
• Manage the digital marketing budget, ensuring effective allocation of resources for maximum ROI.
• Monitor and report on the effectiveness of digital marketing investments.
• Ensure consistency of brand messaging across all digital platforms.
• Setting up strategies for social media and online platforms
• Conduct competitive analysis and market research to identify trends and opportunities.
• Utilize analytics tools to track and report on website traffic, conversion rates, and other key performance indicators.
• Build and maintain relationships with digital marketing vendors, agencies, and partners.
• Explore new technologies and platforms to enhance digital marketing efforts.
• Oversee content creation and management for websites, blogs, and social media platforms.
• Be proficient in data, web and other competitive analytics
• Involved in budgeting & media planning
Skills, knowledge and experience required:
• Bachelor’s degree in Marketing or related field.
• 3+ years of experience in E-Commerce Marketing, ideally in the hospitality industry.
• Multi property experience.
• Excellent leadership, communication, and analytical skills.
• Proven ability to manage multiple projects and campaigns simultaneously.
Next Steps:
Get in touch with Nicky Strutt for more information