Group Marketing Director – High End Hospitality
Artemis Human Capital is delighted to be exclusively assisting our client with the recruitment of a Group Marketing Director. Our client is a growing High-End hospitality group that is looking to establish a Marketing function that will help with their brand as they scale.
This is a newly created position with my client and they are interested in speaking to candidates coming from a hospitality chain, hotel, retail background. My client would also be interested in candidates coming from a fast-paced Marketing Agency.
Duties
- Ensure consistent brand messaging across all channels and marketing efforts
- Develop & lead on brand projects & promotional campaign calendar
- Develop and implement a comprehensive groupwide marketing strategy aligned with revenue goals.
- Manage hotel-based advertising, both print & digital
- Management support of the member’s and gift voucher programmes
- Conduct analysis of guest review data to understand the needs and attitudes of the guests
- Maintain awareness of competitor activity and the factors influencing the hotel industry
- Work closely with members of the hotel management & commercial team to identify marketing opportunities & priorities
- Managing the relevant marketing costs in line with budget expectations.
- Develop a good working relationship & day to day management of agency partners (e.g. Brand Companies, etc.)
- Support the wider Marketing team in delivering the overall team’s objectives.
- Conducts PR activities.
Skills, knowledge and experience required:
- Bachelor’s degree in Marketing or related field.
- 8-10 years of experience in marketing and communications, with at least 3-5 years in a senior leadership role, ideally in the hospitality industry.
- Multi property experience.
- Strong knowledge of digital marketing, branding, and media relations.
- Excellent leadership, communication, and analytical skills.
- Proven ability to manage multiple projects and campaigns simultaneously.
Next Steps:
Get in touch with Nicky Strutt for more information